1. What are cookies?
Cookies are small files or pieces of information that may be stored on your computer, smartphone, tablet or other device when you visit a website.
We also use technologies that perform similar functions, including scripts, tags, pixels and other technologies that store or access information on your device.
For simplicity, we refer to all of these technologies collectively as "cookies and similar technologies" in this Cookie Policy.
2. Who uses cookies on this website?
This website is operated under the trading name Innovation Beauty Pro by:
Mateusz Glodek
2 Notre Dame Mews
Northampton
NN1 2BG
United Kingdom
Email: info@innovationbeautypro.co.uk
We may also use third-party services that place or access cookies or similar technologies when you visit our website.
These may include Google and other technology, analytics, payment and website service providers.
3. Why do we use cookies?
We may use cookies and similar technologies for several purposes, including:
- operating the website;
- maintaining security;
- remembering your preferences;
- maintaining your shopping basket;
- allowing you to log into your account;
- processing purchases;
- providing digital products;
- measuring website performance;
- understanding how visitors use our website;
- improving our website and services;
- measuring the effectiveness of our marketing where applicable;
- supporting other website functionality.
Different cookies may have different purposes and may require your consent.
4. Strictly necessary cookies
Some cookies and similar technologies are necessary for the website to function properly.
These may include technologies required for:
- maintaining your shopping basket;
- processing an order;
- maintaining your login session;
- maintaining account functionality;
- website security;
- preventing fraudulent activity;
- remembering certain essential settings;
- providing a service that you have specifically requested.
Where a cookie or similar technology is genuinely necessary to provide a service you have requested, consent may not be required under applicable law.
For example, a cookie required to maintain your shopping basket or authenticate your account may fall within an applicable exception.
We do not use the "strictly necessary" category as a way of avoiding consent for analytics or advertising technologies.
The ICO specifically distinguishes technologies necessary to provide a service requested by the user from non-essential tracking technologies.
5. Analytics cookies
We may use Google Analytics to understand how visitors use our website.
Analytics may help us understand information such as:
- which pages are visited;
- how visitors navigate the website;
- which parts of the website are used most frequently;
- general website performance;
- technical information about visits.
We use this information to improve the website, our digital products and the customer experience.
Where consent is required, Google Analytics and related non-essential technologies will only be activated after you have provided the appropriate consent through our cookie consent mechanism.
6. Google technologies and tags
Our website may use Google technologies and tags for purposes including analytics, measurement and other website functionality.
The specific Google services and tags used on the website may change over time.
Where a Google technology requires consent, it will be controlled through our cookie consent mechanism.
We use Google Consent Mode to communicate relevant consent choices to Google technologies where applicable.
Your choices may affect which Google services are activated and how information is processed.
7. Google Maps
Some pages of our website may contain or use Google Maps.
Google Maps may use cookies or similar technologies and may process technical information relating to your device and interaction with the map.
Where consent is required, relevant Google Maps technologies will be controlled through our consent mechanism.
8. Marketing and advertising technologies
We may from time to time use technologies provided by advertising or marketing platforms.
At the time of this Policy, we do not intentionally operate active TikTok advertising technologies.
We may have historical or technical Google or Meta tags remaining in our website infrastructure while we review and maintain our systems.
Where advertising or marketing technologies require consent, they must not be activated until the required consent has been obtained.
If we introduce new advertising technologies in the future, we will update our cookie information and consent mechanism as required.
9. Third-party cookies
Some cookies and similar technologies may be placed or accessed by third-party providers.
Depending on the services currently used on the website, these may include:
- Google;
- payment providers;
- website and e-commerce service providers;
- analytics providers;
- other technology providers.
Third parties may process information collected through their technologies in accordance with their own privacy policies.
Where third-party technologies require consent under applicable law, we will seek consent before using them.
10. Cookie categories
Our cookie consent mechanism may group cookies and similar technologies into categories such as:
Necessary
Required for the basic operation, security and functionality of the website.
These technologies may operate without consent where an applicable legal exception applies.
Preferences
Used to remember choices or settings made by you.
Analytics
Used to understand website usage and performance.
Marketing
Used for advertising, marketing measurement, audience building or similar purposes.
The exact categories and technologies available through our consent mechanism may change as our website and services develop.
11. Your cookie choices
When you first visit our website, our cookie consent mechanism allows you to manage your preferences for non-essential cookies and similar technologies.
Depending on the configuration of the consent banner, you may be able to:
- accept all applicable cookies;
- reject non-essential cookies;
- select individual categories;
- change your preferences later.
Consent must involve a clear positive action. Simply continuing to browse our website does not constitute consent to non-essential cookies.
The ICO's current guidance specifically states that non-essential storage and access technologies must not be pre-enabled and that users must be able to refuse them as easily as they can accept them.
12. Changing or withdrawing your consent
You can change or withdraw your cookie preferences at any time using the cookie settings available on our website.
Where you withdraw consent, we will stop using the relevant non-essential technologies where technically possible and required.
Withdrawing consent does not affect the lawfulness of processing that took place before withdrawal.
The ICO recommends that withdrawing consent should be as easy as giving it.
13. Google Consent Mode
Our website may use Google Consent Mode to communicate your cookie and privacy choices to Google services.
Depending on your choices, Google technologies may receive signals indicating whether certain types of storage or processing have been consented to.
Consent Mode does not replace our obligation to obtain consent where consent is legally required.
Our cookie consent mechanism is responsible for presenting the choices and recording your preferences.
14. How long cookies remain on your device
Cookies may be either:
Session cookies, which normally disappear when you close your browser, or
Persistent cookies, which remain on your device for a defined period or until you delete them.
The duration of individual cookies depends on their purpose and provider.
We aim to ensure that cookies and similar technologies are retained for no longer than reasonably necessary for their purpose.
The ICO's current guidance states that organisations should consider whether the duration of storage or access is proportionate and limited to what is necessary.
15. First-party and third-party technologies
Some cookies are placed directly by Innovation Beauty Pro.
These are known as first-party cookies.
Other cookies or similar technologies may be provided by third parties, such as Google or other technology providers.
These are known as third-party cookies.
Third-party providers may process information according to their own policies and may process information outside the United Kingdom.
16. Personal information
Some cookie and tracking information may constitute personal information, particularly where it can be associated with an identifiable individual or online identifier.
Where personal information is processed, our Privacy Notice also applies.
Where we rely on consent for the use of storage and access technologies and the resulting processing involves personal information, we will use consent as the relevant lawful basis where required.
The ICO explains that PECR applies first to storage and access technologies, with UK GDPR considerations applying where the information is personal data.
17. International processing
Some third-party providers may process information outside the United Kingdom.
Where applicable UK data protection law requires safeguards for international transfers, we will take appropriate steps to ensure that those transfers are lawful.
Further information is available in our Privacy Notice.
18. Changes to our use of cookies
We may change the cookies and similar technologies used on our website as our services, technology and business develop.
If we introduce technologies that require consent, we will update our consent mechanism and relevant information as necessary.
We will also review our use of cookies and similar technologies periodically.
The ICO's current guidance recommends regular reviews of online services and the storage and access technologies they use.
19. Contact us
If you have any questions about our use of cookies or similar technologies, please contact:
Innovation Beauty Pro
Mateusz Glodek
2 Notre Dame Mews
Northampton
NN1 2BG
United Kingdom